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This domain dinehero.com had the following on the homepage, "We believe that every meal you eat offers a unique opportunity to build a strong, professional community." We observed that the website said " Whether youre dining in your companys cafeteria or your favorite restaurant, our goal is to make your meal work for you by connecting you with new people and building the network of your dreams." It also stated " 8203;Eat and Network with professionals in small groups. Transform online networking to offline face-to-face interaction. A great way to eat out and network with other professionals." The header had hero as the highest ranking keyword. It was followed by dine, DineHero, and eat which isn't as ranked as highly as hero. The next words the site used was dine hero. networking was also included but will not be viewed by search crawlers.